Apr 15

Andy Mitchell and Facebook’s weird state of denial about news

Andy Mitchell, Facebook’s director of news and global media partnerships, arrived at the (superb) international journalism festival in Perugia last week to speak about news on Facebook. Thirty per cent of American adults get their news via Facebook (27% in the UK); 88% of millennials in the US do so (71% in Italy). Each month, 1.4bn people use Facebook. That makes Mitchell one of the most – if not the most – powerful news distributors on the planet.

And what Mitchell had to say was straightforward in most ways (full video here) and extremely odd in one important omission.

Facebook wants to improve the “experience” (this word cropped up a lot) of people getting their news on mobile to improve. Links to clunky news sites load slowly and Facebook is talking to major sites (such as the New York Times and Buzzfeed) about embedding their journalism directly in Facebook. Every statistic underlines how much people like getting their news on Facebook.

This was all fascinating, but there wasn’t any mention of how Facebook sees and handles its role as a news gatekeeper, influencing both the detail and flow of what people see. The issue didn’t come up right till the end when a Scandinavian questioner asked Mitchell about instances of Facebook cutting out material from the news linked from his organisation and an Italian student followed up. Mitchell batted both questions away without addressing either directly.

Continue reading →


Apr 14

An incomplete list of things which are going to shape the next journalism

People who ponder journalism’s prospects have turned cheerful. Not suddenly, but over the past few months. The evidence that there’s capital, generative energy and signs that some digital publishing can survive is too obvious to ignore. So the shift has been from pessimism to futurology.

What kind of journalism are we going to see or should we want to see? “Open”, “networked”, radical, non-capitalist or done in looser structures than in the past? Because we’re in a phase of accelerating, plural experiment, what will happen will be all of these things and more.

Just pause for a second to appreciate what a change in the conversation the hi-tech millionaires, philanthropists and venture capitalists have brought about, at least in the US, by demonstrating that they want to be involved in building the next journalism. The emphasis is now more about the content than about the delivery and the platforms. As a writer of the pre-digital age put it, we’re watching “the turning of a stream of fresh and free thought upon our stock notions and habits.” This is nowadays known as “disruption”.

Here’s a meandering list of seven factors which will shape the next journalism. I’ll be talking about this at the International Journalism Festival in Perugia later this week. (And there’s more on the background to all this in Out of Print, see right).

Continue reading →