24
May 10

Unplugged offcuts

I posted two days ago from the Al-Jazeera Forum Unplugged new media day but confined that one to the new initiative AJ is launching in this area. Here are a few bits and pieces from the other speakers which caught my ear.

Josh Benton of NiemanLabs. Demand Media (which matches freelance writers with commissions and/or payment) is now handling 5000 pieces of news a day; lifestyle journalism is very cheap to produce. Anyone thinking about paywalls has to reckon that there will always be free quality alternatives. The BBC, NPR, PBS & Co aren’t going away.

News is moving from being a manufacturing activity to becoming a service industry. The average US newspaper spends 15% of its budget on journalists. Young people in America spend an average of seven or eight minutes a month on the websites of newspapers; in the same period they spend seven hours on Facebook.

Benton, incidentally, turns out to be the reason why the NiemanLab blogs are so useful and well-written. He edits the material. Shocking, I know.

Joi Ito of Creative Commons. The key element of internet architecture, the heart and soul of the matter, is that the system allows people to connect without permission. Charging model that seems to work best is part-free, part-paid but with larger sums coming from fewer people. But he admitted that his best examples were not journalism: the rock group Nine-Inch Nails and Japanese anime companies.

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